Strategy & audience research
Who to target, where, and with what — planned from data.
We plan, buy and run Meta, Google and programmatic campaigns for theatre and live entertainment. You get a senior, fully managed service and a live view of what your investment is returning, without hiring in-house or meeting an agency's minimum.
Media Ramp is a paid media team drawn from the live entertainment sector. Between us, we have personally delivered hundreds of campaigns at every budget level, for some of the biggest brands in live entertainment across theatre, music and the arts. We know how audiences behave, how a run builds, and where paid media actually moves ticket sales. Every campaign is planned and managed by people who have done this many times before.
Who to target, where, and with what — planned from data.
Meta as the proven core, Google layered on to capture the demand it creates.
Active pacing and management, every day the campaign runs.
Pixel, CAPI and tag setup on your ticketing journey, so sales are measured, not assumed.
Live dashboards, weekly commentary and end-of-campaign analysis.
We run from your creative; bespoke creative strategy is available as a separate service.
Every campaign runs on proprietary, AI-driven systems we've built in-house: audience research, competitor analysis, media planning, benchmarking and reporting. They let us plan faster, spot what's working sooner, and put more of your investment behind what performs. It's how we deliver senior-grade campaigns efficiently, and keep sharpening them while they run.
Audience and competitor analysis, built from data — not guesswork.
Media plans shaped to your show, your run and where demand really sits.
Continuous measurement against what good looks like, while the campaign runs.
Add paid media to your offer white-label, without headcount and without risk to your client relationship.
A senior media team for a single show, direct, without an agency retainer.
Specialist paid expertise and extra capacity when your team is stretched.
A short call to understand the show, the run and the goal.
The right channels, the right budget for your show, and tracking in place before a penny is spent.
Built, live, and regularly optimised.
A live dashboard, weekly commentary and post-campaign review.
We provide bespoke, AI-driven dashboards that show all the metrics you need to assess performance. We benchmark every campaign against two things: our own historical data from campaigns like yours, and public, sector-specific benchmarks. The campaigns we've run so far have delivered in line with, or ahead of, those benchmarks. We'll show you precisely how your money is performing, every single week.
| Name | Investment | Revenue | ROI | Purchases | CPC | CTR | CVR | Clicks | Impr. |
|---|---|---|---|---|---|---|---|---|---|
| Video — Trailer cut | £951 | £4.1K | 4.3x | 31 | £0.30 | 3.05% | 0.97% | 3.2K | 104.8K |
| Video — Cast interview | £379 | £2.7K | 7.1x | 14 | £0.45 | 2.22% | 1.65% | 850 | 38.4K |
| Video — Sizzle | £106 | £692 | 6.5x | 6 | £0.36 | 3.88% | 2.06% | 291 | 7.5K |
| Static — Key art | £39 | £380 | 9.6x | 3 | £0.51 | 3.21% | 3.85% | 78 | 2.4K |
| Carousel — Cast | £16 | £0 | 0.0x | 0 | £0.61 | 2.52% | 0.00% | 26 | 1.0K |
| Total | £1.6K | £7.8K | 4.9x | 58 | £0.33 | 2.94% | 1.21% | 4.6K | 154.1K |
| Name | Investment | Revenue | ROI | Purchases | CPC | CTR | CVR | Clicks | Impr. |
|---|---|---|---|---|---|---|---|---|---|
| Video — Cast interview | £7.7K | £69.5K | 9.1x | 355 | £0.35 | 2.79% | 1.61% | 22.0K | 788.7K |
| Video — Trailer cut | £6.1K | £27.2K | 4.5x | 174 | £0.25 | 3.22% | 0.71% | 24.4K | 756.0K |
| Video — Sizzle | £544 | £5.4K | 9.9x | 28 | £0.37 | 3.76% | 1.91% | 1.5K | 39.0K |
| Static — Key art | £446 | £3.3K | 7.4x | 22 | £0.40 | 2.63% | 1.95% | 1.1K | 42.9K |
| Carousel — Cast | £283 | £1.8K | 6.5x | 10 | £0.39 | 3.27% | 1.38% | 723 | 22.1K |
| Video — Montage | £222 | £2.0K | 9.1x | 9 | £0.54 | 2.62% | 2.20% | 410 | 15.6K |
| Total | £16.2K | £110.4K | 6.8x | 623 | £0.31 | 3.01% | 1.19% | 49.1K | 1.6M |
| Name | Investment | Revenue | ROI | Purchases | CPC | CTR | CVR | Clicks | Impr. |
|---|---|---|---|---|---|---|---|---|---|
| Remarketing | £1.1K | £4.1K | 3.8x | 32 | £0.32 | 3.02% | 0.93% | 3.4K | 113.8K |
| Prospecting — Interests | £272 | £3.0K | 11.0x | 15 | £0.41 | 2.16% | 2.24% | 670 | 31.0K |
| Prospecting — Lookalikes | £136 | £771 | 5.7x | 7 | £0.40 | 3.68% | 2.05% | 342 | 9.3K |
| Total | £1.6K | £7.8K | 4.9x | 58 | £0.33 | 2.94% | 1.21% | 4.6K | 154.1K |
| Name | Investment | Revenue | ROI | Purchases | CPC | CTR | CVR | Clicks | Impr. |
|---|---|---|---|---|---|---|---|---|---|
| Remarketing | £7.0K | £34.1K | 4.9x | 215 | £0.34 | 2.85% | 1.06% | 20.3K | 714.0K |
| Prospecting — Interests | £5.3K | £49.3K | 9.4x | 248 | £0.23 | 3.01% | 1.10% | 22.5K | 745.2K |
| Prospecting — Lookalikes | £3.0K | £25.9K | 8.6x | 135 | £0.41 | 3.52% | 1.83% | 7.4K | 209.9K |
| Total | £16.2K | £110.4K | 6.8x | 623 | £0.31 | 3.01% | 1.19% | 49.1K | 1.6M |
It’s been incredibly straightforward working with Media Ramp. They’ve achieved much better results than the previous agency we worked with, they’re very responsive and their reporting and insights are exactly what I need every week.
Fully managed paid media for your show run by senior specialists. See exactly how it works.
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